Adweek Announces 2023 Adweek 100: Fastest Growing Companies
FPW Media Ranks No. 64 on Adweek 100: Fastest Growing with Three-Year Revenue Growth of 122% Springfield, Oregon, October 24, 2023 – Adweek today ranked FPW Media no. 64 in
FPW Media
News and advice on branding, film, merchandise and marketing from the FPW Media studio.
How to Effectively Share Sustainability Initiatives
Navigating a transitional time within a company comes with many challenges, especially when it comes to communicating that transition to a target audience. As many companies look to adopt environmentally-friendly
4 Reasons NPS Matters
In the landscape of data and analytics, it’s easy to become overwhelmed by the number of options available for measuring customer interactions with your business. One measure that has seen
What Are Marketing Personas?
Customer profiles, also known as buyer personas, are a crucial part of an successful online marketing strategy. Well-crafted personas can help you better understand your audience and improve your communication
Key Takeaways from Adweek’s Convergent TV Event
Last week, FPW Director of Client Strategy Joe Liebersbach attended Adweek’s Convergent TV event in New York City. The event offered a chance to learn about the latest trends and
FPW Media has partnered with Carbon Fund to Achieve Carbon Neutrality
FPW Media, a comprehensive digital marketing agency and creative studio in Springfield, Ore., has become carbon neutral to do its part in helping the environment. With the transition to digital
Adweek Announces 2022 Adweek Fastest Growing Agencies
FPW Media Ranks No. 45 on Adweek 75: Fastest Growing with Three-Year Revenue Growth of 122% Springfield, Oregon, October 24, 2022– Adweek yesterday ranked FPW Media no. 45 in its
Top 5 Trends in Advertising Copywriting Highlight the Shift Toward Digital Marketing
In today’s age of increasingly more modernized technology as well as greater accessibility to the benefits this technology has to offer, advertising copywriting is beginning to trend away from consumers
How Taglines and Catchphrases at Tradeshows Can Revolutionize Your Brand
When it comes to tradeshows, there are dozens of important elements that go into creating a successful booth for your brand. From finding an eyecatching design to developing the proper
FPW Media Lands a Decisive Victory in Season 2 of 2022 Vega Digital Awards
Springfield, Ore., October 26, 2022 – With its second season of competition for 2022 concluded, the Vega Digital Awards has released its list of winning contenders. Over 1000 submissions
FPW Media Reigns Victorious in the 2022 MUSE Creative: Season 2
The full list of Season 2 winners for the 2022 MUSE Creative and Design Awards had been officially announced by the International Awards Associate (IAA), marking the end of the
FPW Media Reigns Victorious in the 2022 MUSE Creative
Springfield, Ore., September 6, 2022 – The Season 2 winners for the 2022 MUSE Creative and Design Awards had been officially announced by the International Awards Associate (IAA). With well
Art direction is more than a roll of the dice…
Friends of mine got me a 20-sided die that had some rather stereotypical “art direction” quotes on each face. “More whitespace” and “I’ve seen it before” along with other funny
The Obstacle of Lackluster Jelly
What commonalities are there between jelly and marketing? Well, probably not much of anything on the surface—unless you are advertising fruit preserves—but bear with me for a moment. It’s 6:00
FPW Has Met 2020’s Challenges Head On — And Flourished Despite
In spite of the obstacles that 2020 has thrown in all of our paths, FPW is proud to have been able to sustain upward
Adweek Announces 2020: 100 Fastest Growing Companies
Adweek Announces 2020 Adweek 100: Fastest Growing Companies FPW Media Ranks No. 23rd on Adweek 100: Fastest Growing with Three-Year Revenue Growth of 313% NEW YORK, October 5, 2020– Adweek today ranked FPW
Optimizing Remote Operations – A Response to Corporate Impact of COVID-19 • Part 3 – Trello
At FPW Media, we have been utilizing Trello for over four years to organize client projects, track project status, assign projects to team members, deliver feedback on projects,
Optimizing Remote Operations – A Response to Corporate Impact of COVID-19 • Part 2 – Slack
At face value, Slack is a tool for communication across an organization. Slack allows team members to share links directly with other team members, start private group conversations known
Optimizing Remote Operations – A Response to Corporate Impact of COVID-19 • Part 1 – G Suite
With orders to stay home and avoid all unnecessary travel, many organizations are increasingly relying on remote processes. Fortunately, there are many programs designed to facilitate remote collaboration—and we
Turning Customers into Advocates through Brand Evangelism
As a business owner, your most effective sales team is a satisfied and excited customer base that echoes your brand messaging and promotes your product to the people they know.
Harnessing the Power of Your Brand’s Origin Story
Imagine I presented you with a graph, and then two weeks later, I asked you to tell me what was on that graph. Would you be able to do it?
Definition Makes the Difference: Why 4K is a Must for Your Marketing Content
The quality of digital imagery is always changing. Today you will hear terms like HD, HDR, 4K, and 8K in the same breath. It is easy to tune out all
Team Spotlight: Adam Plantenberg
FPW Media Vice President Adam Plantenberg has had an integral role in the growth of FPW Media over its lifetime. His superpower? People skills. Adam’s first job was at Dutch
Team Spotlight: Camaron Ornelas
To the layperson, his work may appear to consist of arbitrary and repetitive entry of letters and numbers—but web designer Camaron Ornelas is truly a creative in every sense of
Announcing Colton Stickler, FPW’s new Project Manager
We are happy to introduce Colton Stickler as FPW’s newest Project Manager. He’s a people person, a problem solver and a Springfield native. We’ve worked with Colton before in
Introducing Cassidy Davis, FPW’s new Project Manager
Meet Cassidy Davis, FPW’s newest project manager. A former Linfield College student, Cassidy comes from a communications background. After graduating, she began freelance work in videography and creative writing,
Meet the Team: Owen Garitty
Owen Garitty is the founder and lead creator at FPW Media. Young, bright, and charming, he is the force behind the decisions at FPW, both business and creative. Though he